Multicriteria Network to Correlate Innovative Competencies and Ecuadorian Fruit Export Performance
DOI:
https://doi.org/10.18779/csye.v10i2.1210Keywords:
innovation competencies, business competitiveness, organizational performance, ANP method, fruit export sectorAbstract
The development of innovative competencies among entrepreneurs is a key factor in strengthening the competitiveness of exporting firms. Therefore, this study aims to design a multicriteria network to analyze the influence of innovative competencies on export performance and business improvements in Ecuador’s fruit sector. A constructivist methodology was followed, with a non-experimental design, qualitative approach, and descriptive scope. The Analytic Network Process (ANP) multicriteria method was applied, and structured interviews were conducted with focus groups from seven fruit-exporting MSMEs located in the province of Guayas, Ecuador, to identify the main elements of innovative competencies related to export performance components. As a result, a multicriteria network was developed that reflects the connections among elements within the same category, as well as the links among elements across different categories. The study concludes that the multicriteria network makes it possible to relate innovative competencies to the elements of export performance and, consequently, to business improvements, thereby strengthening the achievement of strategic objectives related to competitiveness and business sustainability.
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Copyright (c) 2026 Shirley Carolina Segura Ronquillo, Luis Roberto Asencio Cristóbal, Walter Javier Caicedo Leones, Carla Alexandra Andrade Arteaga, Narcisa de Jesús Núñez Gallardo, German Aníbal Narváez Vásquez
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